Chairman and Chief Executive Officer
Jim Casella is Chairman and Chief Executive Officer of Case Interactive Media (CIM), which he launched in March of 2007. CIM is affiliated with private-equity firm Austin Ventures, where Jim serves as CEO-in-Residence for their Growth/Private Equity practice. Jim is also Chairman and Chief Executive Officer of Asset International, the leading B2B information and technology company in the financial information sector.
Jim led the acquisition of Asset International in December of 2008 and the subsequent expansion of the company with the acquisitions of The Trade, Strategic Insight, Plan for Life, select assets of FRC, 529 College Savings Conference & Bootcamp, and Investor Economics. He has also spearheaded an aggressive move to transform these traditionally print-centric businesses into online-centric businesses, and led a global expansion into Europe and Asia.
Under Jim's leadership, Asset International is transforming smaller traditional companies it has acquired into a high-growth global business with a diverse set of new revenue streams: electronic data, tools, online media, research and events. Asset International's key brands include Strategic Insight, Simfund, SimfundGlobal, Annuity Insight, PLANSPONSOR, PLANADVISER, Global Custodian, The Trade, ai5000, aiCIO, Plan for Life, 529 College Savings Conference & Bootcamp, Philanthropy Management, and Investor Economics.
Prior to launching Case Interactive Media, Jim was Vice Chairman of Reed Business (Reed Elsevier's business-to-business division). During his tenure as Vice Chairman he established joint ventures in China and India. Jim joined Reed Business Information in January 2002 as CEO of its U.S. operation and led the company through a difficult national economy while keeping a clear focus on long-term growth. "Our commitment has to be on the delivery of 'must-have' products and services essential to the growth of our customers," Jim said in min magazine, where he was featured as one of the 21 Most Intriguing People in Publishing in 2003.
A strategic alliance between Reed Business and International Data Group (IDG) was made possible by Jim's close relationship with IDG, where he served as its Chief Operating Officer, and his desire to accelerate RBI's future revenue growth by expanding into the critical and booming market in China. Jim's investment in the company's products was complemented by his investment in employees. He directed the launch of The Reed Global Publishing Institute, an innovative training initiative that aggressively prepares a cross-section of employees for productive and bright futures as the next generation of leaders within Reed Business.
A History of Leadership
Over the course of Jim's career he has held numerous leadership roles. These include the position of Chief Operating Officer at IDG, President and CEO of PennNet (now PennEnergy), President of ABC Consumer Magazines, a division of Capital Cities/ABC, and Vice President of Sales and Marketing for HBJ Media Systems at Harcourt Brace Jovanovich.
Jim currently serves on the board of directors of Equilar, the leader in executive compensation benchmarking and research, American Business Media, CompareNetworks, and Questex Media Group LLC. Jim has served on the boards of two formerly listed NASDAQ companies -- IDG Books and Ask Jeeves, prior to its sale to Interactive Corp., and was a member of the Executive Council for Reed Elsevier, RBI's parent company. He formerly served on the board of directors of Jigsaw Data Corporation, which was sold to Salesforce.com in May 2010, Ziff Davis Enterprise, and Infomedia India LTD.
Jim is an active member within American Business Media (ABM), the B2B publishing industry's professional organization. He is a member of its board of directors, and was a member of its Executive Committee, serving as Vice Chairman. Jim was honored at the ABM's spring meeting in 2005 as the recipient of the prestigious McAllister Fellowship, recognizing his unique contributions to the industry.
Jim received his BA cum laude from Boston College in 1970. He and Mary Claire, his wife of more than 40 years, reside both in New York and the San Francisco Bay Area.